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D1 Training - Franchise

D1 Training is a fitness franchise that delivers Division 1-style athletic training for all ages and skill levels. Through expert coaching, structured programs, and a team-oriented environment, members build strength, speed, and overall performance. With a focus on community and results-driven training, D1 offers a unique alternative to traditional gyms.

Requirements

Financial requirements for this franchise:

Liquid Capital: $250,000
What does Liquid Capital mean?
Net Worth: $250,000
What does Net Worth mean?
Franchise Fee: $62,500
What does Franchise Fee mean?
Total Investment: $401,776 - $837,381
What does Total Investment mean?
Royalty Fee: Royalty is 7% of Gross Sales or a monthly minimum floor, whichever is greater.

Options

Options available to franchisees:

Financing: Via 3rd party
Training: Available
Veteran Discount: 10% off Franchising Fee
SBA Approved: Available

Franchisor Details

Facts about this franchise:

Total Units: 180
Home Office: Franklin, TN
Year Founded: 2001
Franchising Since: 2018

What Does a D1 Training Franchise Cost?

Interested parties should have at least $250,000 in liquid capital to invest and a minimum net worth of $250,000. Franchisees can expect to make a total investment of $401,776 - $837,381. D1 Training charges a franchise fee of $62,500. They also offer financing via 3rd party as well as a discount for veterans (10% off Franchising Fee). *

About D1 Training

D1 Training is a fitness franchise built around the concept of delivering elite, Division 1-style athletic training to individuals of all ages and fitness levels. Founded by a former professional athlete, the brand focuses on helping people improve strength, performance, and overall fitness through structured, science-backed programs.

Unlike traditional gyms, D1 Training combines individualized coaching with small-group training to create a results-driven environment. Every member is treated as an athlete, with customized programs designed to meet their specific goals and abilities.

A Different Kind of Fitness Franchise

D1 Training stands apart by offering a training experience typically reserved for collegiate and professional athletes. Its approach blends expert coaching, performance-based programming, and a supportive community atmosphere.

The concept is designed to serve a broad audience, including youth athletes, adults, and fitness enthusiasts. This wide appeal allows franchise locations to build strong connections within their communities while delivering consistent, high-quality training experiences.

Comprehensive Training Programs

D1 Training offers a variety of programs tailored to different age groups and skill levels. These include youth development programs, scholastic training for student athletes, adult fitness classes, and personalized coaching sessions.

Each program is rooted in proven athletic training methodologies, focusing on strength, speed, agility, and overall performance. Coaches work closely with members to ensure proper technique, progression, and measurable results.

What Sets D1 Training Apart

The brand’s training philosophy emphasizes individualized attention within a team-oriented environment. Small-group classes provide the benefits of personal training while fostering motivation and accountability among members.

D1 Training facilities are designed to replicate high-level athletic training environments, creating an engaging and professional atmosphere. This combination of structure, expertise, and community helps build long-term relationships with members.

Franchisee Support

D1 Training provides franchise owners with comprehensive support throughout the lifecycle of their business. From initial onboarding to ongoing operations, franchisees receive guidance in areas such as training programs, staffing, marketing, and daily management.

The brand’s support system is designed to help owners successfully launch and grow their locations while maintaining consistent standards across all facilities. This includes access to proven systems, operational resources, and a network of experienced professionals.

Built for Community Impact

D1 Training locations often become integral parts of their local communities, working with schools, sports teams, and families. By offering programs that support athletes at every stage, franchisees can build strong relationships and foster a loyal customer base.

With a focus on performance, character, and personal growth, D1 Training creates an environment where members can achieve their goals both on and off the field.

AwardsAwards

D1 Training has received the following awards and acknowledgements:

Endorsed by the National Academy of Sports Medicine, Ranked in Entrepreneur Magazine’s Franchise 500, Named a top 30 gym in America by Men’s Health Magazine, Appeared on the Inc. 5000

* This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.

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